Bach’s Beer

Bach’s Brewery

Bach’s Beer

Corporate Design and packaging for Bach’s, a small southern german brewery founded in 2009.

Delivering bars and festivals with their handcrafted beers, in 2018 they decided to go the next step and bring their sustainable range of beers to the retailers together with a new design.
Bottled. For the first time.

Corporate Design and packaging for Bach’s, a small southern german brewery founded in 2009.

Delivering bars and festivals with their handcrafted beers, in 2018 they decided to go the next step and bring their sustainable range of beers to the retailers together with a new design.
Bottled. For the first time.

Corporate Design and packaging for Bach’s, a small southern german brewery founded in 2009.

Delivering bars and festivals with their handcrafted beers, in 2018 they decided to go the next step and bring their sustainable range of beers to the retailers together with a new design.
Bottled. For the first time.

 

 


 


Corporate Design

Corporate Design

 

 

 

Packaging

Packaging

 

 

 

2018– 2020

2018–2019

2LinesGold
01-glas
pils
hell
dunkel
dunklerbock
details

The brief was simple. It should be classic, but not too much. Unique of course. Bold. Noticable. It should sneak a peek what’s inside. A hand-crafted premium beer.

The  letter »B« as the new logo is based roughly on a minimalized version of blackletters to represent the beer history with a modern touch through the impossibles shapes happening in the logo itself. The new colour range with copper and a dark blue is inspired by the old brewing copper and the history of breweries in that region. In addition to the classic beers like »Hell« and »Pils« the colour range extends for seasonal beers e.g. their autumn-coloured »Dunkler Bock«. The pattern-shape around the logo —inspired by the shape of crown caps— is mirrored in the label die-cut and appears in their printed matters as well. Hotfoil finishes complete the »classic and modern« touch of the labels.

Bottoms up! Prost!

The brief was simple. It should be classic, but not too much. Unique of course. Bold. Noticable. It should sneak a peek what’s inside. A hand-crafted premium beer.

The  letter »B« as the new logo is based roughly on a minimalized version of blackletters to represent the beer history with a modern touch through the impossibles shapes happening in the logo itself. The new colour range with copper and a dark blue is inspired by the old brewing copper and the history of breweries in that region. In addition to the classic beers like »Hell« and »Pils« the colour range extends for seasonal beers e.g. their autumn-coloured »Dunkler Bock«. The pattern-shape around the logo —inspired by the shape of crown caps— is mirrored in the label die-cut and appears in their printed matters as well. Hotfoil finishes complete the »classic and modern« touch of the labels.

Bottoms up! Prost!

The brief was simple. It should be classic, but not too much. Unique of course. Bold. Noticable. It should sneak a peek what’s inside. A hand-crafted premium beer.

The  letter »B« as the new logo is based roughly on a minimalized version of blackletters to represent the beer history with a modern touch through the impossibles shapes happening in the logo itself. The new colour range with copper and a dark blue is inspired by the old brewing copper and the history of breweries in that region. In addition to the classic beers like »Hell« and »Pils« the colour range extends for seasonal beers e.g. their autumn-coloured »Dunkler Bock«. The pattern-shape around the logo —inspired by the shape of crown caps— is mirrored in the label die-cut and appears in their printed matters as well. Hotfoil finishes complete the »classic and modern« touch of the labels.

Bottoms up! Prost!

spencer
06-all
bcards
mr-bach
bachs-bierdeckel2
bachs-bierdeckel
bachs2
bachs1
bachs3
logos
View